Always crashing in the same car.
Abandoned about a third of the way in when it became clear that I’d been down this road many times before. Too bad — I have a fairly high tolerance for cheap knockoffs, and this built a decent amount of tension and terror, but it was sabotaged every time by chintzy, nonsensical digital glitch effects. Good effort in general, but mostly good riddance to 2008 horror movie tropes.
There’s a sucker born every minute, and some of them own banks.
The title’s practically meaningless, a lure to get inveterate horror fans to sit still for a movie that pivots on loss, lies, attachment fear, bloodthirsty patriarchal ineptitude, and a pair of fatal acts of kindness. Horror is what we do to each other, kids.
I have no problem with this approach, especially in a film that uses interior space and light so beautifully and that wields dread-for-the-sake-of-dread with such expertise. I had low expectations but high hopes going into this; all of the latter were exceeded.
Most effective as a subverted Disney princess movie: The male dreamboat turns up too late to do much good, and doesn't even take measures to keep his beloved from choking on her own spit-up; the cute animal sidekick considers said spit-up a meal; the villain can't wait to make a meal out of our heroine; she buys him lunch.
Least effective as a scary shark movie: The CGI monster is too weightless to be menacing, and it's grumpy and vindictive…